Designing is caring.

I design with care for fellow human beings and our planet.

I design with care for fellow human beings and our planet.

Hi there! It’s Wu-chiao.

I'm a product designer based in Sweden.

With a background in business and mass communication, along with UX Design training at Hyper Island, Sweden, I am recognized for my strengths in UX research, product thinking, and UX/UI design expertise.

I'm deeply passionate about sustainability and driven to collaborate with like-minded companies to create impactful design solutions. Let's make a difference together! 💚

My Work

Mentatt Mobile App

Product Designer

Reimagine

A project that I transformed a conventional mental health tracker app into a highly interactive one that users actually love to engage with.

Mentatt Mobile App

Product Designer

Reimagine

A project that I transformed a conventional mental health tracker app into a highly interactive one that users actually love to engage with.

Mentatt Mobile App

Product Designer

Reimagine

A project that I transformed a conventional mental health tracker app into a highly interactive one that users actually love to engage with.

A2B Sustainable Travel App

UX Researcher & Designer

Visionary

Sustainable transportation can be fun! This research-driven project promotes sustainable local transportation through leveraging geographical features and building human connections.

A2B Sustainable Travel App

UX Researcher & Designer

Visionary

Sustainable transportation can be fun! This research-driven project promotes sustainable local transportation through leveraging geographical features and building human connections.

A2B Sustainable Travel App

UX Researcher & Designer

Visionary

Sustainable transportation can be fun! This research-driven project promotes sustainable local transportation through leveraging geographical features and building human connections.

PINDER Digital Menu

UI Designer

Visionary

Pizza + Tinder?! This project maximizes the potential of digitalized menu by empowering users to create their own pizza flavors or match with their “pizza of destiny.”

PINDER Digital Menu

UI Designer

Visionary

Pizza + Tinder?! This project maximizes the potential of digitalized menu by empowering users to create their own pizza flavors or match with their “pizza of destiny.”

PINDER Digital Menu

UI Designer

Visionary

Pizza + Tinder?! This project maximizes the potential of digitalized menu by empowering users to create their own pizza flavors or match with their “pizza of destiny.”

My strengths lie in

My strengths lie in

Adaptive research

Adaptive research

Research is not one-size-fits all.
I tailor it carefully.

Research is not one-size-fits all.
I tailor it carefully.

Communication

Communication

When it comes to teamwork,
I’m the misunderstanding-minimizer.

When it comes to teamwork,
I’m the misunderstanding-minimizer.

Figma proficiency

Figma proficiency

I make sure developers feel at ease.

I make sure developers feel at ease.

I believe...

I believe...

The best design lies in the user’s head.

The best design lies in the user’s head.

And I’m here to discover it.

And I’m here to discover it.

Alignment is key.

Alignment is key.

Alignment threads all the pearls together, transforming them into a beautiful design piece.

Alignment threads all the pearls together, transforming them into a beautiful design piece.

True power stems from psychological safety.

True power stems from psychological safety.

Good design is created when all participants feel safe and supported.

Good design is created when all participants feel safe and supported.

What people say about me...

What people say about me...

“Wu-chiao’s precision and attention to detail ensure that every design decision is well-founded. Her communication skills and ability to work effectively have been key factors in our team's success.”

- Claudia Losciale | former client | co-founder | historical parts

“Wu-chiao creates an enjoyable work environment where collaboration is easy. She is able to set a clear strategy, roadmap and goals, and creates a safe space.”

- Catarina Vasconcelos | former subordinate | sustainability impact developer | IKEA

“Her keen eye for design, user empathy, and relentless pursuit of excellence significantly elevated the overall user experience.”

- Vipijan Visuvalingam | former client | co-founder | mentatt

Let’s bring fascinating things into this world together.

Let’s bring fascinating things into this world together.

Let’s bring fascinating things into this world together.